Many companies pride themselves on their sustainability efforts and eco-friendly business practices. However, consumers’ passion for sustainability and green solutions often gets overlooked in the market. 

Biodegradable plastic seems earth-safe, and yet it’s been the center of controversy for environmentalists for years. After all, the average consumer hears “biodegradable” and “compostable” and immediately assume that the items are good for the environment. However, biodegradable plastics aren’t all that marketers portray them to be…least of all, actually biodegradable.